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| C O U R S E S Y L L A B U S |
Operations Management
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| Course Code: |
OM |
| Faculty: |
Profs. F.Y. Roxas, R.L. Cruz and M.S. Lagman |
| Sessions: |
40 sessions |
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| MANUFACTURING MANAGEMENT
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| Session No. |
Cases/Readings |
| 1 |
Lecture: Manufacturing Management and Q-D-P Frameworks
Read: The New Operations Analytical Framework |
| 2 |
Case: Kristen's Cookie Company (A)
Read: Process Fundamentals |
| 3 |
Case: Kristen's Cookie Company (B)
Read: Capacity Analysis: Sample Problem |
| 4 |
Case: Levi's Personal Pair Jeans
Read: Competing on Eight Dimensions Problem |
| 5 |
Case: The Production Process: McDonald's vs. Burger King
Read: Lessons Learned From Wendy's and Jollibee |
| 6 |
Case: Stonehaven, Inc.
Read: Process Analysis |
| 7 |
Case: Productivity Improvement Projects at J&J Phils., Inc
Read: Leap-Frogging Productivity |
| 8 |
Case: Centro Manufacturing (A)
Read: Business Process Mapping: Conceptual Framework |
| 9-10 |
9-10 Q-D-P Game |
Note: Session 10 – can be the Midterm Exam. |
| 11 |
Case: Valenzuela Tannery Company (B)
Read: Valenzuela Tannery Company (A) |
| 12-13 |
12-13 Fieldtrip
Q-D-P Game |
SERVICE OPERATIONS MANAGEMENT
|
| Session No. |
Cases/Readings |
| 14 |
Just in time for the Holidays – Harvard Business Review |
| 15 |
Lecture: Managing Service Operations
Read: Managing Services |
| 16 |
Case: Benihana of Tokyo
Read: Competitiveness Through Service Quality |
| 17 |
Case: The Red Crab (B): Defining Quality Dining Services
Read: The Red Crab (A) |
| 18 |
Case: Housekeeping System Cycle Time Reduction at Ritz Carlton
Read: The House of Quality
Creative Benchmarking
|
| 19 |
Case: Big Jim's Gym
Read: Matching Supply and Demand in Service Industries |
| 20 |
Case: Shouldice Hospital Limited
Read: Where Does the Customer Fit in a Service Operations |
| 21 |
Case: University Health Service – Walk-in Clinic
Read: The Psychology of Waiting Lines |
| 22 |
Case: State Automobile License Renewal
Read: is This Process Performing Well? (HMU #U0010C) |
Note: Session 20 – can be the Final Exam.
|
OPERATIONS MANAGEMENT (II)
Core 2, MBA 2009
SUPPLY CHAIN MANAGEMENT |
| Session No. |
Cases/Readings |
| 23 |
Lecture: Supply Chain Management and Competitiveness
Read: Achieving Competitiveness through Supply Chain Management |
| 24 |
Case: Li & Fung (Trading), Ltd.
Read: Fast, Global, and Entrepreneurial Supply Chain Management, Hong Kong Style (An Interview with Victor Fung) |
| 25 |
Case: Luen Thai
Read: The Manager’s Guide to Supply Chain Management |
| 26 |
Case: Sports Obermeyer
Read: Making Supply Meet Demand in an Uncertain World |
| 27 |
Case: Supply Chain Management at the World Company, Ltd.
Read: Exploiting the Virtual Value Chain |
| 28 |
Case: HP Deskjet Printer Supply (A)
Read: Mass Customization at HP: The Power of Postponement |
| 29 |
Case: Dell On-Line
Read: The Power of Virtual Integration |
| 30 |
Case: Marshall Industries
Read: Exploiting the Virtual Value Chain |
| 31 |
Case: Barilla Spa (A) & (B)
Read: Make Your Dealers Your Partner |
| 32 |
Case: ITC eChoupal Initiative
Read: Buyer Supplier Relationship |
Note: Session 30 – can use as Mid-term Exam.
|
OPERATIONS MANAGEMENT (II)
Core 2, MBA 2009
MANAGEMENT OF TECHNOLOGY TRANSFER & OPEARTIONS STRATEGY
|
| Session No. |
Cases/Readings |
| 33 |
Lecture: Management of Technology Transfer
Read: Technology Management Issues |
| 34 |
Case: P.T. Inti Indorayon Utama (A) |
| 35 |
Case: P.T. Inti Indorayon Utama (B1 & B2) |
| 36 |
Case: P.T. Inti Indorayon Utama (C) |
| 37 |
Case: Free Internet Initiatives at La Grange, Georgia |
| 38 |
Case: Zara: IT For Fashion |
| 39 |
Case: Copeland, Inc. (A) & (B)
Read: Focused Factory |
| 40 |
Case: Montezuma Confectionary Company
Read: Reflection on Japanese Factory Management |
| 41 |
Case: Frito Lay, Inc. |
| 42 |
Case: Webvan Groceries in the Internet
1.Canada Post Corporation
2.Jefferies Group, Inc. |
| Session 37 |
Case: Aurolab: Making Medical Technology Affordable to the Poor
Read: Servicing the Poor Profitably |
| Session 38 |
Case: Merck-Medco: Vertical Integration in Pharmaceutical Industry
Read: The Fortune at the Bottom of the Pyramid |
Note: Session 40 – can be the Final Exam.
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